#TheArtofAI with IBM Watson

Cannes has become this beautiful mix of art/creative and science/tech”. OMD USA’s Chief Innovation Officer, Doug Rozen talks to IBM Watson Advertising’s VP and CRO Carrie Seifer about how IBM are thinking about AI and how we can apply it to not just our clients’ business, but our own. Brought to life in three live demos, we explore the art of conversation, efficiencies and personalization.